In 2021, I interned at the mobile gaming company Jam City as a marketing designer. During my time at Jam City, I had the opportunity to lead the initiative to launch mobile ads for Disney Emoji Blitz on TikTok as the creative director. I successfully lead a creative brainstorm for the whole marketing team, delegated content creation, and collaborated with analysts to pick the final ads to run. As a participating creator for this campaign, I studied current trends on TikTok and created the highest-performing TikTok ads on the team. Along with this campaign, I designed UA, Social, and publishing ads for various marketing efforts, adhering to brand guidelines for IP such as Disney, Harry Potter, Family Guy, and more.
