Fictional home decor company Inkopolis offers high-quality, sustainable, artisan decor in personalized boxes curated with love. This company was seeking a brand identity to raise awareness about environmental issues and promote small businesses creating homemade decor. A full brand creation was needed to help the company reach homeowners interested in unique, cohesive spaces with pieces unavailable in big box stores. A complete Brand Standard Manual including a logo, typography, brand graphics, photography style, colors, and example implementations was created. The company also requested merchandise, packaging, website, and an advertising campaign.
Brand Standards Manual
Stationary Set
Logo Animation
Package Design
Ad Campaign
Merchandise
